Writer, Director, Comedian, Contender
copyranter "analyzes 4 "We like Black people" advertisements
One of Kamau's favorite words, Diversity, makes into 3 of these 4 ads. Just like oil companies spray painting themselves "green", it's interesting to see how corporations and ad agencies vie for the minority dollar.
These ads get approved-by-committee and run in front of millions of eyes, but no one is around to point out some obvious associations. Here, BofA has got street cred, or... is that guy in jail? Is it "inclusion" or solitary confinement?
The "foundation of who we are" is being graphically behind the bars of Bank of America. Copyranter analyzes 4 oblivious ads geared to connect with obvious ethics. Check it out here.
It's important for big brands and corporations to make an effort, but isn't it more harmful to their image and their target market when they botch it up?
These ads get approved-by-committee and run in front of millions of eyes, but no one is around to point out some obvious associations. Here, BofA has got street cred, or... is that guy in jail? Is it "inclusion" or solitary confinement?
The "foundation of who we are" is being graphically behind the bars of Bank of America. Copyranter analyzes 4 oblivious ads geared to connect with obvious ethics. Check it out here.
It's important for big brands and corporations to make an effort, but isn't it more harmful to their image and their target market when they botch it up?
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© 2009 Created by W. Kamau Bell on Ning. Create Your Own Social Network
